Think you don’t need to
set goals just because no one expects you to? You should consider goal setting
even if your job doesn’t require a business plan and a plan of action, because
your life is not your job. If it is, that is even more reason you need to set
some goals!
Having written goals
works, and not having written goals works against you.
Which is more important: Written
Goals, or a Business Plan? Is there a difference?
The approaching dawn of a
new year is a time of reflection on where we are, and where we want to be in
the future. This is the time to evaluate what worked, what didn’t, and what we
are going to do differently to attain better outcomes in the next twelve
months.
Many conversations and
helpful articles pop up regarding business planning and goal setting at this
time of the year. Anecdotes abound showing the power of written goals and specific,
measurable action steps to achieve them.
It has stood out to me
this year that you need both Aspirational
Goals and also a Specific Business
Plan.
But don’t show the boss
your goals!
Your boss wants to see
your business plan if you are in sales or an industry where your activities
generate business. It needs to have the action steps broken down into a daily
plan of action so that you know what you need to do each day to accomplish the
daily, weekly, monthly, quarterly and annual benchmarks.
The thought that goes into
deciding what you want to accomplish, and then breaking it down into bite size
tasks, significantly improves the chances for success.
Your business plan will
likely be shared with your supervisors and co-workers on your team. Holding
each other accountable helps tilt the scales in your favor.
However, your goals
probably should not be shared with very many people. Your boss may not see how
you could accomplish them working for him, and could discourage you from
pursuing the things that give wings to your hearts’ desire. Some of your close friends and family will
also ridicule your goals. It is easier to crush someone else’s dreams than to
go to work improving your own life.
The doubts that reside
inside you don’t need to be fed, they need to be eliminated! I am going to
briefly touch on goal setting, and encourage you to explore the topic further.
Much has been written about the life-changing act of dreaming on paper.
What makes goals so
different from a business plan? Many people use the terms interchangeably, but
I am going to stop doing that myself.
Search the phrase
“Business Plan 2014” or “business plan template” and you will have plenty of
sources to walk you through the process. Many of them are quite similar.
Goal setting is not as
precise, and the recommendations on how to set goals vary dramatically.
Even the types of goals
you are told to focus on seem to be opposites:
SMART Goals:
· S – Specific (or Significant)
· M – Measurable (or Meaningful)
· A – Attainable (or Action-Oriented)
· R – Relevant (or Rewarding)
· T – Time-bound (or Trackable)
HARD Goals Achieve Results
• H- Heartfelt: Your goals enrich the
lives of others, not just others.
• A- Animated:
You can vividly picture how great it will feel when you achieve your goals.
• R- Required: Your goals are absolutely
necessary for you and/or your family.
•
D- Difficult: You will have to learn
new skills and leave your comfort zone to achieve your goals for this year.
Some thought leaders suggest that your
goals should be reasonable so that you can lay out a plan on how to achieve
them. Others say that if you have any idea how you can accomplish it, then your
goal isn’t big enough!
One term used is “BHAG” (Big, hairy,
audacious goals).
BHAG goals are definitely the ones you
should be careful who you share them with. A SMART method goal-setter will tear
you up with questions on how you think you are going to accomplish that?!?!
Then they will write them off as a pipe dream and may even take opportunities
in the future to ridicule you and your foolish exercise.
That touches on the topic of “Stretch
Goals”: Goals that are big enough to move you into action and that will require
you to learn new skills. Everything around you that man has built started as a
dream. Some of those dreams were ridiculously big!
It is preferable that you are dreaming
big during the initial goal setting exercise. Some questions to help you get
the juices flowing and open your mind to possibilities that you keep deeply
buried:
·
What one great thing would
you dare to dream, if you knew you could not fail?
·
If you received $1 Million
today, tax free, how would your life change? Or $10M?
·
If you had unlimited time
and unlimited money, what would you do with your life?
·
What do you want to Do, Be, Have, Achieve?
You want to set goals in all areas of
your life so that you maintain some balance.
Physical and financial seem to top the
list of New Years’ Resolutions. Healthy and Wealthy, anyone?
You also want to have family, career,
spiritual, educational and attitude goals.
Lifetime, 10 year, 5 year, 1 year, and
6 month goals.
Find a quiet, auspicious place to
brainstorm. Revisit your lists later and ask “WHY?” as you review the goals and
dreams you have written. That will help you to prioritize and also can reveal
the true motivations of your heart.
Search the phrase goal setting, or pick
the books off your shelf with goal setting exercises, and let’s get started on
a great new year!
Jim Sweat is the author of the upcoming
book Real
Estate CSI: Controversy, Secrets, Insight. A Real Estate Agent Exposes Dangers and Dirty Tricks That Cost You
Money
He has proven that having
written goals works, and not having written goals works against you. Jim’s
first time to set goals was just prior to beginning his 19 year career in real
estate.
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